Tokenized Equities: Big Promise, Bigger Hurdles in the Race to Democratize Investing

The tokenization of equities, while seen as a promising way to democratize access to publicly listed company stocks, has not gained traction as expected. Proponents of tokenization argue that existing regulations block the widespread adoption of equity tokenization. The Slow Burn of Equity Tokenization: Hype Versus Reality Although the tokenization of equities is widely accepted […]

Footballers as Coins: If Haaland Were Bitcoin and Messi Were Ethereum

Football and crypto are two things that attract millions of people around the world. Some people are fans of Real Madrid or Man City, while others are fans of Bitcoin or Ethereum. But if you take a closer look, they both have a lot in common: high volatility, legendary ‘stars’, loyal fans who do not forgive fails, and incredible comebacks that make your heart rate rise.Now let’s imagine for a moment that footballers are financial assets, and each match affects their ‘value’ in the same way that news affects the cryptocurrency rate. Who will bring more ‘goals’ — that is, profit — to your investment portfolio?PlayerTokenValue — What’s Messi’s Market Cap in Web3?Having recently come across the concept of Tokenized Attention — the idea that human attention can not only be measured, but also digitized and monetized — I wondered what if we applied it to football? Football players compete for the attention of millions of fans, sponsors, and media around the world every day, so why not try to measure their “tokenized value”?So, inspired by this concept, I imagined each player as a conditional token. Its value — let’s call it PlayerTokenValue — can be formed not only based on sports results, but also on popularity and screen time. For calculations, I decided to develop the following formula:PlayerTokenValue = (Market Value × Performance Index × Popularity Score) / Active Career MinutesWhere:

  • Market Value — current market value of the player according to Transfermarkt
  • Performance Index — performance in the season (goals + assists) per 90 minutes for this season
  • Popularity Score — a conditional popularity rating from 1 to 10, which takes into account social networks, advertising contracts and media presence
  • Active Career Minutes — the total number of minutes played in a career
Here, I decided to go further and compare these notional “token players” with specific crypto assets. In this parallel, the asset data is taken from CoinGecko:
  • PlayerTokenValue = Current price of the asset at the time of writing;
  • Market Value = Market Cap;
  • Performance Index = 24H Volume;
  • Popularity Score = Ranking by Market Cap;
BTC, ETH or SOL — Who Would You Buy If They Were Footballers?Erling Haaland is a Norwegian striker who has been breaking through opponents’ defenses time and time again in the ‘Man City’ shirt, a club that has already plunged into the crypto world thanks to its partnership with OKX.
  • Market Value: €180M → $195.3M
  • Performance Index: (39 ÷ 4,041) × 90 = 0.869 G+A per 90
  • Career Minutes: ~ 23,847
  • Popularity Score: 8
If you imagine Erling Haaland as a token and take into account all the indicators, we will get an asset with a “price” of approximately $56,934. By way of analogy, the footballer can be equated to Bitcoin, the flagship crypto market with a market capitalization of over $2.1 trillion, a daily trading volume of $20 billion, and a price of $108, 210. Although the asset does not play soccer, score or celebrate goals, it has a daily impact on the global economy. If Haaland is a Premier League star who flashes on the field, Bitcoin is one in the financial universe that has been shining continuously for more than a decade.Cristiano Ronaldo is a Portuguese forward and captain of the Al-Nassr and the Portugal national team. His exclusivity goes far beyond the football field. Ronaldo is actively immersed in the world of cryptocurrencies: he has collaborated with the Sorare platform, issued his own NFT cards, and creates exclusive collections with Binance, making him one of the few footballers with real experience in the crypto sphere.
  • Market Value: €12M → $13.02M
  • Performance Index: (39 ÷ 3,547) × 90 = 0.990 G+A per 90
  • Career Minutes: ~ 86,541
  • Popularity Score: 10
If we consider him as a digital asset, the “value of his token” is estimated at about $1,489. By analogy with cryptocurrencies, Ronaldo can be compared to BNB, the fifth-largest crypto asset by capitalization with a market value of over $96.4 billion, a daily trading volume of about $679.3 million, and a price of $663.15. Just like BNB, Ronaldo is a globally recognized brand, well known and popular, but at the same time gradually fading into the shadow of new trends.Dušan Vlahović is a Serbian striker for Juventus, a club that is actively integrating into the crypto world through a partnership with WhiteBIT, becoming the Official Cryptocurrency Exchange Partner and Official Sleeve Partner of the club.
  • Market Value: €35M → $37.98M
  • Performance Index: (22 ÷ 2,695) × 90 = 0.735 G+A per 90
  • Career Minutes: 19,388
  • Popularity Score: 6
If you imagine Vlahović as a crypto token, his “price” is about $8,639 according to the formula. In the crypto industry, the footballer’s “value” is reflected by Solana, an asset with a market capitalization of $81.8 billion and the 6th place in the CoinGecko ranking with a price of $152.66. Just as Vlahović is rapidly gaining form and has great potential for growth in the industry, Solana is showing rapid development and still has a lot of room to climb in the crypto rankings. They are both stars in their respective fields, with prospects that appeal to fans and investors alike.Lionel Messi is an Argentine forward, captain of Inter Miami and the Argentine national team, who, like Ronaldo, has not stayed away from the cryptocurrency world. Messi is an official partner of the Bitget exchange and supports the Planet eco-project, as well as has his own Messi Coin token that represents his football achievements.
  • Market Value: €18M → $19.53M
  • Performance Index: (22 ÷ 2,031) × 90 = 0.975 G+A per 90
  • Career Minutes: ~ 77,044
  • Popularity Score: 9
If we imagine Messi as a crypto asset, its “value” will be about $2,224. In this respect, it resembles Ethereum, the second-largest cryptocurrency by capitalization with a market value of over $307.2B and a daily trading volume of $13.6B. Just as Messi plays with finesse and stability, Ethereum remains a major player, even if its popularity has already passed its peak. They are both high-end symbols that continue to influence their respective industries, whether it be soccer or blockchain technology.Antoine Griezmann is a French footballer who plays in the attacking line for Atlético de Madrid, a club that has also joined the crypto industry through a partnership with the Kraken exchange.
  • Market Value: €18M → $19.53M
  • Performance Index: (26 ÷ 3,709) × 90 = 0.631 G+A per 90
  • Career Minutes: 56,516
  • Popularity Score: 6
If we imagine Griezmann as a token, its “value” is approximately $1,308. In the world of cryptocurrencies, the footballer can be compared to Litecoin, which has a price of $86.61, a capitalization of over $6.5 billion, and a daily trading volume of $328 million. LTC is not as large as BTC, but it is still one of the leading players in the crypto market, just as Griezmann is one of the key figures in European football. Both combine stability and significant influence in their respective fields while remaining recognizable and effective.So, who scores more goals for your portfolio?While Bitcoin might outshine on the global financial stage and Messi still works his magic on the pitch, both markets — football and crypto — are driven by performance, hype, and narrative. In the end, whether you’re holding tokens or jerseys, the game is the same: attention is the currency, and value follows the crowd.Choose your players wisely — both in football and in your crypto wallet.Footballers as Coins: If Haaland Were Bitcoin and Messi Were Ethereum was originally published in Coinmonks on Medium, where people are continuing the conversation by highlighting and responding to this story.

Ondo Finance Positions to Dominate the $16 Trillion Tokenization Market After Strategic Acquisition

Ondo Finance has acquired Oasis Pro as the RWA tokenization platform secures its place in the industry. ONDO prices are steady but firm. While the focus is on Bitcoin, meme coins, and even DeFi, the future of crypto is clearly emerging as tokenization. Since the first stablecoin hit the market in 2014, the industry has grown to a market cap of over $264 billion. USDT by Tether has a market cap of over $158 billion, while USDC by Circle is in second place with a market cap of nearly $62 billion. Other stablecoins track JPY, GBP, and even gold, all with decent market caps cumulatively exceeding $500 million. (Source) RWA Tokenization Exploding A look at rwa.xyz data reveals that over $24.8 billion of real-world assets (RWAs) have been tokenized. Over the months, there are more than 282,000 holders of these assets, nearly doubling in the past month alone. In total, there are 249 issuers as of July 8. Most of these tokens are on Ethereum, but others are circulating on Aptos, Stellar, Solana, and Algorand. Among the big issuers is Ondo Finance, a RWA tokenization platform that has been gaining traction in the past two years. Currently, Ondo Finance’s USDG and USDY, two products tokenizing United States bonds, are among the most valuable, with a market cap of over $710 million and $652 million, respectively. In the past week, these products have seen their total value locked (TVL) increase by 3% and 9%, respectively. (Source) DISCOVER: Best New Cryptocurrencies to Invest in 2025 Ondo Finance Acquires Oasis Pro Yesterday, Ondo Finance took another monumental step in its efforts to become a big player in the tokenization market. The Boston Consulting Group (BCG) projects tokenization to crack $16 trillion by 2030. Tokenization is a big industry, and Ondo Finance cemented its position after acquiring Oasis Pro. The deal, announced on July 4, will see the RWA platform take over the regulated brokerage platform, absorbing the broker’s licenses and infrastructure. Oasis Pro is regulated in the United States as one of the first operators of Alternative Trading Systems (ATS) for digital securities. Through this deal, Ondo Finance now has the foundation to build on Oasis Pro’s comprehensive regulatory framework further, effectively bridging DeFi with CeFi via tokenization. Ondo Finance now has the right to issue, trade, and even settle tokenized securities in a way that’s compliant with the United States SEC’s laws. Before this deal, Oasis Pro was among the first platforms to settle digital securities using USD and stablecoins like USDC and DAI. Pat LaVecchia, the CEO of Oasis Pro, said the deal now sets the foundation for a “regulated tokenized securities ecosystem.” Meanwhile, Nathan Allman, the CEO of Ondo Finance, added that this acquisition empowers them to “realize their vision of building a robust and accessible tokenized financial system, backed by the strongest regulatory foundations.” DISCOVER: 20+ Next Crypto to Explode in 2025 24/7 Trading Of U.S. Securities Ondo is already preparing to launch its Global Markets platform, offering tokenized stocks to non-U.S. investors. These stocks will be tokenized and wrapped, backed by real shares via regulated custodians. In this way, these stocks will be tradable every day of the week, just like some of the best cryptos to buy. Additionally, investors will be able to own a fraction of these shares and even program transaction flows. Eventually, they plan to scale to thousands of securities, including ETFs, by the end of the year. At press time, ONDO ▲2.75% is flat, capped at around $0.82, trailing some of the top Solana meme coins. Ondo FinancePriceMarket CapONDO$1.12B24h7d30d1yAll time Technically, the uptrend remains, but for buyers to find strength, prices must float above the local support at $0.72. DISCOVER: Next 1000x Crypto – 11 Coins That Could 1000x in 2025 Ondo Finance Acquires Oasis Pro, Eyes $16T Tokenization Market

  • Tokenization could hit $16 trillion by 2030 
  • Ondo Finance acquires Oasis Pro 
  • RWA tokenization platform plans to tokenize U.S. securities 
  • ONDO crypto prices flat below $0.82 
The post Ondo Finance Positions to Dominate the $16 Trillion Tokenization Market After Strategic Acquisition appeared first on 99Bitcoins.

Robinhood Shares Soar 26% on the Back of Tokenized Equities Launch and Bitstamp Acquisition

Robinhood is trending, and share prices spiked 26%. The broker has acquired crypto exchange Bitstamp and is tokenizing U.S. stocks and making them available to European traders. On a day when the crypto market was see-sawing and even red at some point, the stock market was pumping, with Robinhood among the top gainers. Records show that HOOD, the share of Robinhood, rose 26% following key strategic announcements. DISCOVER: 9+ Best High-Risk, High-Reward Crypto to Buy in July 2025 The Rise Of Robinhood, Acquisition of Bitstamp The surge was primarily propelled by the recent launch of its tokenized equities platform for European Union traders. Moreover, completing their $200 million acquisition of Bitstamp, a crypto exchange regulated in the European Union (EU), fanned demand. Johann Kerbrat, General Manager of Robinhood Crypto, said their acquisition of Bitstamp allows them to expand their footprint outside the United States. For analysts and traders, the deal further cemented the broker’s pivot toward crypto and blockchain, drawing the attention of institutions and retailers tracking some of the best meme coin ICOs. Slowly but surely, Robinhood is slowly bridging tradFi with DeFi, and crypto investors are closely tracking its moves, especially as it pushes to bring tokenized United States securities to European traders. Since rolling out crypto trading in 2018, Robinhood has steadily grown. As of May 2025, its user base rose to over 25 million funded accounts and more than 14 million monthly active users. Its commission-free model, sleek interface, and suite of over 10 crypto assets, including some of the best cryptos to buy, like DOGE ▲1.68%, make Robinhood a retail favorite. DogecoinPriceMarket CapDOGE$25.72B24h7d30d1yAll time The mass appeal also stems from the fact that, though the Robinhood interface is simple, the broker is compliant with United States laws. As such, by adding Bitstamp into its fold, it automatically integrates over 50 global licenses from the crypto exchange, bolstering its regulatory clout, especially in Europe. DISCOVER: 20+ Next Crypto to Explode in 2025  Focus on RWA Tokenization Although there are some questions about the legality of their tokenized stock receipts tied to popular United States stocks like Tesla, the goal was to enable 24/7 trading via Arbitrum, the Ethereum layer-2. However, Robinhood plans to launch its layer-2 later. All settlements will still be handled in the traditional markets. At our recent crypto event, we announced a limited Stock Token giveaway on OpenAI and SpaceX to eligible European customers. While it is true that they aren’t technically “equity” (you can see the precise dynamics in our Terms for those interested), the tokens effectively give… — Vlad Tenev (@vladtenev) July 2, 2025 To address concerns, especially those raised by OpenAI, a representative of the Bank of Lithuania, which regulates Robinhood in the European Union, said they are “awaiting clarifications regarding the structure of OpenAI and SpaceX stock tokens as well as the related consumer communication” After they receive and evaluate this information, they will “assess the legality and compliance of these specific instruments. The information for investors must be provided in clear, fair, and non-misleading language.” Even with this hitch, Vald Tenev, the CEO of Robinhood, believes the tokenization of securities will eventually address inequalities and boost access. This drive mirrors the platform’s mission of democratizing finance for all. By expanding to Europe, Robinhood is tapping into the more permissive regulatory environment under MiCA. Under this framework, regulated entities can offer tokenized assets without investor restrictions, as in the United States. At the same time, the broker is taking advantage of the more supportive crypto environment in the United States. By innovating and tapping into the blockchain, Robinhood is directly improving trading efficiency and transparency. DISCOVER: 10 Best Crypto Presales to Invest in July 2025 – Top Token Presales Robinhood Soars 26% On Bitstamp, RWA Tokenization Drive

  • Robinhood share price jumps 26% 
  • Broker acquires Bitstamp for $200 million 
  • Robinhood to tokenize U.S. stocks for European traders 
  • Broker linking TradFi with DeFi 
The post Robinhood Shares Soar 26% on the Back of Tokenized Equities Launch and Bitstamp Acquisition appeared first on 99Bitcoins.

Ondo Finance Acquires Oasis Pro to Expand US Tokenized Securities Access

  • Ondo Finance acquires Oasis Pro to secure SEC-regulated licenses for tokenized securities in the U.S.
  • The deal enables global access to tokenized stocks via Ondo’s upcoming Global Markets platform.
Ondo Finance has acquired Oasis Pro—an SEC-licensed entity that operates as a broker-dealer, alternative trading platform (ATS), and transfer agent. This means that Ondo is now not only playing in the asset tokenization realm, but also has a legal path to bring traditional financial products directly to the blockchain. The pieces of its strategy are starting to come together one by one. With this acquisition, Ondo Finance is opening the door wider to legally introducing tokenized securities in the United States. They now have everything they need to offer a regulated digital version of their stock trading service. And what’s more interesting, Ondo is also preparing to launch its Global Markets platform, which will allow investors outside the US to access tokenized stocks. So, this is not just big news for the US market, but also a move that could resonate globally. Connecting Real-World Assets to Global Payment Rails On the other hand, in March, Ondo partnered with Mastercard to expand the scope of real-world asset (RWA) tokenization. Through this collaboration, Ondo becomes part of Mastercard’s Multi-Token Network (MTN), with its OUSG product—a short-term US government bond in token form—ready to be integrated directly into Mastercard’s payment network. The impact? Businesses that join the MTN will automatically gain access to financial assets that are usually only available through traditional channels. Furthermore, in May, Ondo Finance also partnered with TruBit, a popular payments and trading platform in Latin America. They want to expand the distribution of USDY, a stablecoin product combined with the yield of US government bonds. Just imagine, retail investors in countries like Mexico or Argentina could store value in the form of digital dollars, while still receiving yields. For people facing high inflation, this could be a pretty reasonable solution. And on the other hand, CNF recently reported that Ondo, together with Pantera Capital, has launched a $250 million fund to support startups engaged in the tokenization sector. The focus will not only be on bonds and stocks, but also include private assets and cross-blockchain infrastructure. So, it can be said that the acquisition of Oasis Pro is just part of the big puzzle they are putting together. Ondo Finance Gains Legal Edge with Strategic Acquisition What Ondo is doing is interesting because they are trying to bridge two worlds that have often been considered at odds: the world of traditional finance and the world of digital assets. They know that in order for tokenized securities to be truly accepted by the global market, it requires not only technology, but also legal credibility. And by acquiring Oasis Pro, that license is now in their hands. No need to rely on third parties anymore. Interestingly, Oasis Pro CEO Pat LaVecchia will also join the Ondo Finance team after the acquisition is complete. LaVecchia has long been known in the world of digital finance and understands very well how to play in the US regulatory area which is known for being strict. So, Ondo is not only buying a license, but also securing the experience and network that comes with it. Not only that, Ondo’s move also creates new pressure for other players who have already offered tokenized stocks. Names like Robinhood, Kraken, Gemini, and Bybit now have competitors who are not only strong technologically, but also legally established. Besides that, as of the writing time, ONDO is changing hands at about $0.7752, up 4.73% over the last 7 days, with $140.12 million in daily trading volume.

DeFi Real World Assets Tokenizing Platform Ondo Finance Acquires SEC-Regulated Broker Dealer Oasis Pro

A real-world asset tokenization platform has acquired a broker-dealer registered with the U.S. Securities and Exchange Commission (SEC). In a new thread on the social media platform X, decentralized finance (DeFi) and tokenization project Ondo Finance (ONDO) says it’s acquired the broker-dealer Oasis Pro as a means of bringing regulated tokenized securities to blockchains. “On the 250th birthday of America, we are proud to announce we’re taking the next step in our mission to bring financial markets onchain. Ondo is acquiring Oasis Pro – including its SEC-registered broker-dealer, Alternative Trading System (ATS), and Transfer Agent – laying the groundwork for Ondo to develop a regulated tokenized securities ecosystem for blockchain-based financial products for US investors.” Real-world tokenization enables investors to represent ownership of physical assets, such as stocks or real estate, as tokens on a blockchain, making them easily interchangeable. According to Ondo, Oasis Pro was one of the first ATS protocols – or mechanisms that transfer funds outside the confines of the traditional financial system – approved by regulators for use in the digital assets industry. As stated by Nathan Allman, chief executive of Ondo, in a company blog post, “This unlocks the next major chapter of tokenized finance. This acquisition will empower us to realize our vision of building a robust and accessible tokenized financial system, backed by the strongest regulatory foundations.” ONDO is trading for $0.774 at time of writing, a marginal decrease during the last 24 hours. Follow us on X, Facebook and Telegram
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&nbsp Disclaimer: Opinions expressed at The Daily Hodl are not investment advice. Investors should do their due diligence before making any high-risk investments in Bitcoin, cryptocurrency or digital assets. Please be advised that your transfers and trades are at your own risk, and any losses you may incur are your responsibility. The Daily Hodl does not recommend the buying or selling of any cryptocurrencies or digital assets, nor is The Daily Hodl an investment advisor. Please note that The Daily Hodl participates in affiliate marketing. Generated Image: Midjourney The post DeFi Real World Assets Tokenizing Platform Ondo Finance Acquires SEC-Regulated Broker Dealer Oasis Pro appeared first on The Daily Hodl.

All Been Crypto — Week 4 July 2025

All Been Crypto — Week 4 July 2025ETHCC week in Cannes was red hot summer and unlike during most conferences price actually went up. BTC now close to ATH again at 110k +2% Wow and ETH at 2500 +6% WoW. Main outperformers were MEME coins PENGU +75% mad it into to 100 and BONK and FART also +25%, wild times we are going through. In the news, Polygon’s new DeFi chain Katana went live on mainnet with 170mm TVL locked and TOP the main app developer on TON have raised 28.5mm at a 1bn valuation, Lido enabled dual governance Allegedly Deutsche Bank is planning to launch Crypto Custody Services next year and there was a class action suite raised against MSTR for allegedly misleading investors. AND of course we are tokenizing everything now with equities in focus this week having multiple large announcements from big industry players. Enjoy reading!Bat Tai Chi — btc21@mail.comHEADLINES:Tokenized Equities everywhereThe biggest theme this week was tokenized Equities, we had a multitude of announcements all timed around ETHCC. Interestingly with different flavors and set ups.Gemini said they’ll issue on Arbitrum. Backed put together a whole consortium under the xStock Alliance issued on Solana with Bybit, Kraken supporting and based on Chainlinks oracles and leveraging their CCIP for cross chain transferability. And of course RobinHood revealing their own L2 via Arbitrum to offer stocks to European investors and even tokenize Private Equity. They made a big hype around offering access to OpenAI and SpaceX in token form only to have OpenAI come out and basically discredit the effort. The episode shows the thin line between what equity tokens can do and what not. First of all the whole tokenized shares is not new, FTX had it and even before, it’s not a technological hurdle but more a regulatory. And that’s why we are seeing so much ‘progress’ now because the US seems to be more favorable towards financial innovation involving digital assets. That allows breathing room for guys like Robinhood to come out boldly and offer such tokens, even though they might be considered unregistered securities. There are no doubt efficiencies for having tokenized shares for settlement and 24/7 transferability but you’ll still need KYC compliance and investor protection so to what extend these are available in DeFi is still to be seen. I wouldn’t be surprised if the whole thing goes full circle and we are tokenzing BTC treasury companies. Wait MSTR is pretty much already on everyone’s list for tokenizing, brace yourselves.SOL ETFs liveThe next one on the major token ETFs went live this week. The first SOL ETFs not with as much enthusiasm as the BTC or even ETH ETFs but still decent pick up. The novel feature here is that staking was allowed making it the first staking approved ETF in the US. SSK took in 12mm AUM first day which took SOLZ the futures ETF a solid 3month. So institutional appetite is there and I believe it’s only a matter of time till we have other staking ETFs. Ironically treasury companies have already done staking and with the risk appetite in the market it’s going to be interesting where demand really lies then as they all give access to fundamentally the same exposure.North Korean Developers on Web3 payrollZachXBT unveiled his findings from onchain data linking a few hundred web3 jobs back to North Korea. These people pose with fake locations and infiltrate vis anonymous IDs into Web3 projects, surely they might actually deliver what they signed up for but clearly the fact that the funds are traceable back to the nation state means they are operating for the government. Zach finds that since beginning of the year there were 16.6mm in payments to these agents. Of course often the refer each other and more than once they also rug the project but it shows us two things very clearly. First how truly global and interconnected the Web3 space is when north korean devs can work ‘anonymously’ side by side with devs from US and other nations. Second how in times of increasing institutional adoption this free space without KYC will most certainly crowd out opportunities for such anon contributors. Be alert and extra suspicious when dealing with anons on the Web.QUOTES:Dual governance isn’t perfect, but it solves important problems:
* Extra independent defense layer against the system taking particularly harmful actions
* Explicit involvement of Ethereum users as stakeholders, as opposed to purely informal vibez-based “alignment”
Great work!Vitalik Buterin — Ethereum FounderThese “OpenAI tokens” are not OpenAI equity. We did not partner with Robinhood, were not involved in this, and do not endorse it. Any transfer of OpenAI equity requires our approval — we did not approve any transfer. Please be careful.OpenAI Twitter AccountA particular arc in crypto I’ve seen over and over again that may not exist in any other industry is someone who does not work in crypto but does something crypto-related that gets crypto people excited then becomes the ultimate CT engagement farmer. I can just imagine all their original non-crypto followers being like, What happened to you?!Larau Shin — Crypto PodcastAll Been Crypto — Week 4 July 2025 was originally published in Coinmonks on Medium, where people are continuing the conversation by highlighting and responding to this story.

Ondo and Pantera Launch Fund to Back RWA Tokenization

  • Ondo Finance and Pantera Capital launched a $250M fund to support early-stage real-world asset tokenization projects.
  • The fund targets startups working on tokenized bonds, equities, private assets, and infrastructure across multiple blockchains.
Ondo Finance and Pantera Capital have launched a $250 million joint fund. They call it the Ondo Catalyst Fund, to fund projects that are building real-world assets (RWA) tokenization. This is not just about bonds or stocks, but also targeting property, private equity, and even financial infrastructure that has so far only been touched by large institutions. Interestingly, their investment model is not always in the form of stocks. There is also token ownership that is targeted. This dual approach signals that the funded projects are not only asked to grow, but also must truly operate on an open blockchain network. One move that feels right in line with the recent crypto trend: more and more RWA projects are trying to erase the boundaries between the traditional financial world and the on-chain world. 1/ We’re excited to announce the launch of the quarter-billion dollar Ondo Catalyst initiative, one of the largest dedicated commitments to support the tokenization of real-world assets with support from @PanteraCapital. pic.twitter.com/ESChAadlc6 — Ondo Finance (@OndoFinance) July 3, 2025 The Road to RWA Started with Real Integrations and Real Players However, it should be noted that this step did not start from scratch. A few months earlier, Ondo Finance had already introduced an instant conversion service between OUSG (a token based on short-term US government bonds) and PayPal’s PYUSD stablecoin. No fees, no time lag. This mechanism gives users the flexibility to enter the bond market at any time, with only a crypto wallet and commonly used stablecoins. Then in May, JP Morgan made a surprise by conducting their first public transaction on the blockchain. The transaction used the Kinexys Digital Payments platform (formerly JPM Coin) but was tethered to Ondo’s tokenized bonds. Chainlink acts as a bridge between systems—connecting the closed world of banking systems with a public blockchain that can be accessed by anyone. This is clearly not a casual experiment, but rather an indication that large institutions are now really starting to look at technology that has so far been considered too wild for established finance. Ondo Finance Builds Global Bridges with Strategic Alliances On the other hand, CNF previously reported that in mid-June, Ondo Finance also launched a global alliance involving nine major players in the crypto world. The alliance is here to encourage the adoption of RWA through direct access to traditional investments using only a crypto wallet. So, without the need for a bank account, residents outside the US can buy instruments that have so far only been accessible through large financial platforms. The entry of Pantera as a strategic partner strengthens Ondo’s position to execute this grand mission. Pantera itself is known as one of the oldest and most aggressive investors in the crypto space. With its network and reputation, projects selected under the Ondo Catalyst Fund will likely get more than just money—they will potentially get distribution channels, partners, and direct markets. Meanwhile, as of press time, ONDO is changing hands at about $0.7728, up 3.99% over the last 7 days, with a $2.44 billion market cap.

How RWA Tokenization Will Dominate Global Asset Markets by 2030?

How RWA Tokenization Will Dominate Global Asset Markets by 2030?The world is witnessing a seismic shift in how assets are owned, traded, and valued. Blockchain technology has already disrupted finance through cryptocurrencies and DeFi, but the next wave of transformation is arriving through RWA Tokenization — short for Real World Asset Tokenization.By 2030, the global asset markets are expected to be heavily dominated by RWA Tokenization, as institutions, retail investors, and governments embrace digital versions of real-world assets such as real estate, commodities, equities, and even intellectual property. This transition promises to reshape global liquidity, ownership models, and financial inclusivity at a scale never seen before.In this article, we’ll explore why Real World Asset Tokenization is poised to dominate global asset markets by 2030, the benefits it offers, key sectors affected, challenges to overcome, and what the future landscape will look like.What Is RWA Tokenization?RWA Tokenization refers to the process of representing real-world assets on a blockchain by converting them into digital tokens. These tokens are backed by physical assets such as real estate, gold, fine art, private equity, and more. Each token holds a fraction of ownership or rights to the underlying asset.For example, instead of buying an entire property, investors can purchase fractional ownership in the form of tokens, making high-value assets more accessible to the broader public.Through RWA Tokenization, real-world assets become programmable, tradable 24/7, and globally accessible without the friction of traditional financial intermediaries.The Global Asset Market in 2030: A New EraThe global value of real-world assets is estimated to be well over $800 trillion — much of which remains illiquid or confined to traditional institutions. However, with the rise of tokenization platforms and evolving regulations, a large portion of these assets is expected to move on-chain.By 2030, experts predict that $16–$30 trillion worth of real-world assets could be tokenized, enabling more efficient markets, broader access, and new investment models. As blockchain infrastructure matures, RWA Tokenization will no longer be a niche concept — it will be the standard.Why RWA Tokenization Is Set to Dominate by 2030?1. Enhanced Liquidity
Liquidity is one of the biggest limitations of traditional asset markets. Selling real estate or private equity often takes weeks, if not months. RWA Tokenization solves this by enabling fractional ownership and allowing tokens to be traded on secondary markets instantly.By 2030, we’ll see tokenized real estate, bonds, and luxury goods traded as easily as stocks on decentralized platforms, improving liquidity in previously illiquid sectors.2. Global Accessibility
Real World Asset Tokenization breaks down geographical barriers. A user in Singapore can invest in a fraction of farmland in Brazil or a rental property in New York — all through a smartphone and internet connection.This opens up international investment opportunities and democratizes access to high-value markets that were traditionally reserved for accredited investors or institutional players.3. Fractional Ownership
High-value assets like commercial real estate or fine art have been historically limited to the wealthy. RWA Tokenization allows these assets to be broken down into small digital units, making them affordable to a broader investor base.By 2030, tokenized portfolios will likely become a new investment class — accessible, diversified, and customizable.4. 24/7 Market Operations
Unlike traditional markets that operate within limited business hours, blockchain-based assets can be traded around the clock. Tokenized RWAs will operate on decentralized exchanges that allow real-time transactions — 24 hours a day, 7 days a week.This continuous accessibility increases liquidity and price discovery, which will become a norm in the tokenized asset era.5. Improved Transparency and Trust
Every tokenized asset on a blockchain includes audit trails, ownership records, and immutable transaction histories. This reduces fraud and provides clarity for all market participants.By 2030, regulators and investors will prefer Real World Asset Tokenization due to its verifiable and transparent nature compared to traditional opaque systems.Key Sectors That Will Be Transformed by RWA Tokenization1. Real Estate
The real estate industry is one of the largest beneficiaries of RWA Tokenization. Tokenized property ownership enables global access, faster settlement times, and reduced paperwork.In 2030, it’s expected that entire cities will have blockchain-based land registries, and tokenized real estate investment platforms will rival traditional REITs.2. Private Equity and Venture Capital
Investing in startups or private companies will no longer require millions in capital or long lock-in periods. Through Real World Asset Tokenization, these assets can be fractionalized, tokenized, and offered to global investors.This will significantly improve access to capital for early-stage companies and broaden the investor pool.3. Commodities (Gold, Oil, Agriculture)
Gold and other commodities have already seen tokenized versions (e.g., PAX Gold, Tether Gold). In 2030, these tokenized commodities will be deeply integrated into DeFi protocols and used as collateral or for trading on decentralized markets.RWA Tokenization will allow for real-time settlement and transparent tracking of ownership.4. Art and Collectibles
Fine art, luxury watches, and collectibles will become liquid investment products through tokenization. Token holders can gain partial ownership in high-value items, while artists and sellers benefit from royalties and broader exposure.By 2030, museums and galleries may offer tokenized exhibits funded and owned by global collectors.5. Infrastructure and Public Assets
Governments and municipalities will increasingly turn to RWA Tokenization to fund infrastructure projects. Tokenizing toll roads, airports, and renewable energy assets allows citizens and investors to fund and profit from public utilities transparently.Institutional Adoption Will Fuel GrowthWhile early tokenization platforms have focused on retail users, the next growth phase will be driven by institutional adoption. Banks, hedge funds, and asset management firms are already exploring tokenization to improve asset management, settlement efficiency, and compliance.Major players like BlackRock, JPMorgan, and Goldman Sachs are testing tokenized assets on permissioned blockchains. As regulation catches up, we will see RWA Tokenization become standard in institutional portfolios by 2030.Regulatory Evolution Will Accelerate TokenizationOne of the current barriers to Real World Asset Tokenization is regulatory uncertainty. However, progress is underway:The European Union is leading with its MiCA framework, shaping how token markets will be regulated.The U.S. SEC and CFTC are increasingly engaging with tokenization platforms.Asia-Pacific nations like Singapore and Hong Kong are building regulatory sandboxes for tokenized assets.By 2030, a unified global framework will likely be in place, supporting large-scale tokenization under regulated environments.RWA Tokenization and DeFi: A Perfect MatchThe convergence of RWA Tokenization and decentralized finance (DeFi) will create powerful financial ecosystems. Tokenized real-world assets can be used as collateral for loans, added to liquidity pools, or traded via decentralized exchanges.This synergy will unlock new financial products that blend the security of real-world backing with the efficiency of blockchain systems.Challenges Ahead (And How They’ll Be Solved)While the future looks bright, Real World Asset Tokenization must overcome key barriers:★Legal enforcement of ownership rights across jurisdictions
★Technical standardization for token metadata and interoperability
★Custody solutions for holding physical assets backing tokens
★Education and trust among traditional investorsHowever, these challenges are already being addressed by blockchain alliances, regulatory bodies, and leading tokenization platforms. By 2030, robust infrastructure will make these issues a thing of the past.Real-World Examples Paving the WayMakerDAO has added tokenized real estate as collateral.★Securitize and Polymath are issuing SEC-compliant tokenized securities.
★Centrifuge allows tokenized invoices and supply chain assets to be used in DeFi.
★RealT enables fractional real estate ownership via Ethereum.
★BlackRock and UBS are experimenting with tokenized bond markets.These pioneers are proving that RWA Tokenization is not a concept — it’s a movement.What the Global Market Will Look Like in 2030?By 2030, RWA Tokenization will:★Represent a multi-trillion-dollar segment of the global financial system
★Power global secondary markets for previously illiquid assets
★Enable real-time, peer-to-peer investment and trading
★Give rise to new financial instruments, like tokenized carbon credits, fractional patents, and income-generating NFTs
★Drive economic inclusion by letting billions participate in asset ownershipTraditional financial systems will not disappear — they will evolve to support tokenized models alongside legacy systems, making finance faster, fairer, and more accessible.Final ThoughtsRWA Tokenization is on the verge of transforming how the world perceives, values, and trades assets. The shift from analog ownership to blockchain-based tokenization will not be just a trend — it will define the next decade of economic activity.As blockchain infrastructure matures, regulations evolve, and institutions dive in, Real World Asset Tokenization will become the backbone of a new, global, tokenized economy by 2030.For investors, entrepreneurs, and governments, the message is clear: the future of global asset markets is tokenized, borderless, and always on.How RWA Tokenization Will Dominate Global Asset Markets by 2030? was originally published in Coinmonks on Medium, where people are continuing the conversation by highlighting and responding to this story.